XR Brands is now the adult retail industry’s go-to source for the most comprehensive range of wand vibrators and matching attachments with the Wand Essentials massager collection. Complete with a new slatwall merchandising plan, Wand Essentials provides retailers with 15 styles of this classic must-have vibrator style with a series of accessories that make them versatile, multipurpose sex toys for men, women and couples.
Retailers can fulfill all shoppers’ wand vibrator needs with just one family of products that includes pocket-sized, travel-sized and full-sized wands featuring multiple speeds and pulse patterns and18 innovative attachments. With designs for G-spot, prostate, erotic massage and anal play, Wand Essentials offers the widest variety of wand massagers and accessories to appeal to consumers of all sexual tastes and interests.
“Wand massagers remain one of the top 5 best-selling products in retail stores worldwide and XR Brands created Wand Essentials to help develop this popular sex toy into a sales category of its own,” XR Brands General Manager Randy Alvstad said. “Wand Essentials and its merchandising plan will support and promote rising sales numbers in this key product division.”
The 18-piece Wand Essentials attachment collection features an array of extensions that fit over the signature bulbous head of any Wand Essentials brand or other traditional wand massager. Each is made with an ergonomic shape and features body-safe materials compatible with water- and silicone-based lubricants.
“Attachment accessories are quickly becoming an integral part of the wand massager category and Wand Essentials is the only line that features dynamic designs packaged separately for cohesive display,” XR Brands Brand Manager Michael Merrill said. “Consumers clearly love the form and function of a wand massager, and Wand Essentials makes it easy for retailers to recognize and promote this trend by creating a product category of its own.”
The latest in the Wand Essentials wand massager collection is the Petit Fleur, a “mini mini” wand small enough to fit in a pocket or purse but powerful enough to feature three separate speeds. This cute yet functional mini wand is the perfect portable vibe for every wand massager fan.
“Retailers who stock the pre-merchandised Wand Essentials collection online and in stores will experience a significant boost in wand massager sales – and their shoppers will appreciate the assortment of accessories that enhance one of their favorite adult toys,” Merrill said.
To view the entire Wand Essentials line, please visit http://wandessentials.com/.
For sales information please email Alvstad at randy@xrbands.com.
XR Brands was founded in 2007 to offer the industry a series of complete product lines that fulfill specialty niche needs within the adult retail and sex toy markets. The company provides the most extensive variety of intimate products made to match every sexual lifestyle, from couples and beginner play to more advanced and intricate fetish activity using state-of-the-art technology, ergonomic design, and corresponding marketing and packaging designed for each niche market. XR Brands backs the Zeus Electrosex line of electro stimulation sex toys and tools; the Wand Essentials collection of wand-style massagers and erotic massage sexcessories; the Size Matters set of enlargement tool and suction devices; the Clean Stream line of enema bags, bulbs and accessories; and Prisms borosilicate glass insertables with much industry acclaim. XR Brands recently debuted the Master Series of advanced BDSM and fetish tools and the Vogue collection of vibrators featuring contemporary design elements, premium materials, and superior construction. The Strict Leather line of leather bondage accessories is the company’s latest brand, offering 100+ of the most popular designs available in bulk packaging.
For more information about XR Brands, please visit http://XRBrands.com/.
XR Brands has been nominated in 3 prestigious categories at the upcoming XBIZ Awards, which has recognized the manufacturer for creating specialized pleasure products that cater to consumers’ unique needs. XR Brands is in the running for BDSM Pleasure Product Company of the Year, Sexual Wellness Product of the Year, and Alternative Pleasure Product of the Year with special focus on its niche product development.
The BDSM Pleasure Product Company of the Year is reserved for companies making strides in BDSM and niche-focused product manufacturing. This prestigious category recognizes companies whose product development, packaging design, and overall collections cater to the unique needs of the BDSM and fetish communities, and XR Brands’ unique brand lineup does just that.
The Sexual Wellness Product of the Year nom goes to XR Brands’ Clean Stream Deluxe Enema Bulb, while the Alternative Pleasure Product of the Year nod has been given to the Governor, a solid steel insertable fist available from the company’s popular Master Series brand.
“XR Brands is honored to be recognized in so many key categories for product manufacturing and design dedicated to ‘the lifestyle’ and niche needs,” XR Brands General Manager Randy Alvstad said. “We are celebrating another year of growth, expansion and innovation and these nominations make it clear that our peers and supporters in the industry have noticed and appreciate our hard work. We look forward to seeing everyone at the XBIZ Awards!”
The 2013 XBIZ Awards will take place Jan. 11 at the Century City Plaza in Century City, Calif. and hosted by adult superstarlet Tera Patrick.
For more information about XR Brands and its product lines, please visit http://www.xrbrands.com/.
For sales and product information please email Alvstad at randy@xrbands.com.