11.05.2015 | Almere, the Netherlands – The new Hybrid Lube in the TOYJOY Designer Edition collection is a must-have for any pleasure lover out there. The limited edition water-based lube is an ultimate cross-sale item: as both the product and the packaging compliment the luxurious toys from the TOYJOY Designer Edition range.
 


 
The brand new TOYJOY Designer Edition Hybrid Lube is developed exclusively at Scala Playhouse, and is the perfect accessory to any toy collection. It is especially appealing for wk19_pb_TJ-DE-hybrid-lube_logo-400x300consumers who purchase a high-quality, luxurious toy from the TOYJOY Designer Edition collection. The high-quality lube is safe to use with any type of toy, as it’s a water-based solution made of body-safe ingredients.
 
Present the limited edition TOYJOY Designer Edition Hybrid Lube in-store along with the new Hero and Icon; two amazingly versatile couples toys from the same range. The lube is the perfect cross-sale item and allows lovers to add a sexy, slippery touch to their sexual adventures. This affordable drugstore product is only released in a special limited edition. For further information please visit www.scalaplayhouse.com.



08.05.2015 | Almere, the Netherlands – Scala Playhouse now stocks the exciting, affordable and high-quality products by Topco – one of its newest suppliers. Topco offers a wide range of adult novelties, ranging from premium love dolls to colorful vibes and realistic dongs.
 


 
Topco has been defining wk19_pb_topco-climax-neon_logo-400x300pleasure since 1972 and is responsible for some of the most noteworthy adult novelties spanning almost forty years, such as the world-famous Love Swing which the brand successfully introduced to the adult market. Scala Playhouse offers a great selection of Topco ranges; such as Average Joe, Climax Gems and the amazingly lifelike Cyberskin collection.
 
Whether you’re looking for vividly colored toys at entry-level, or want to add luxurious love dolls to your store’s assortment: Topco has a range to match your demand. View all the various Topco lines online at Scala Playhouse via www.scalaplayhouse.com.



30.04.2015 | Almere, the Netherlands – The great-value TOYJOY Manpower range now literally has a magnetic attraction: the new Power Magnetic Penisring will attract any lover with lust, and will make his blood rise with lust! The new Power Magnatic Penisring is a soft and stretchy couples ring with a vibrating bullet. The small magnetic details around the edge of the ring make his blood rise and keep the penis extra hard; ensuring extra stamina, power and pleasure. The design also features a small metal ball, which provides additional stimulation. The innovative ring is a one size fits most and the bullet has 3 vibration speeds and 4 pulsation functions. It is body-safe, waterproof and easy to control with a one touch button.
 


 
The Power Magnetic Penisring wk18_pb_toyjoy_manpower_logo_400x300is one of the new, exciting additions to the TOYJOY Manpower range. The collection features various types of pleasure providers for men and couples, including stretchy cock rings, soft sleeves, prostate plugs and masturbators. Whether your customers are looking for toys at entry-level or crave more advanced designs to match their experience; they will find it in the TOYJOY Manpower collection. View the new Power Magnetic Penisring, and the other designs from the TOYJOY Manpower assortment, online at Scala Playhouse via www.scalaplayhouse.com.



25.03.2015 | Almere, The Netherlands – The Bonnie Rotten Signature Collection by Pipedream is the chance for your customers to get up-close and personal with the adult superstar’s sweet spots. The collection which celebrates Bonnie’s twisted sexual imagination is now ready to order at Scala Playhouse.
 


 
wk13_Bonnie-logo_400x300The Bonnie Rotten Signature Collection has something for everyone: from luxury blow-up dolls to the Bonnie Rotten Fuck Bonnie Silly mega masturbator; one of the most realistic Bonnie replicas available. The Fuck Bonnie Silly masturbator is made of soft Fanta Flesh that engulfs and massages his cock when inserted. And when Pipedream designed the Bonnie Rotten collection, they made sure to include all of Bonnie’s delicious features, such as her 36D breasts and naughty tattoos.
 
Another wicked product from the collection is the Lifelike Squirting Mega Masturbator; when a user squeezes the side of the masturbator it makes Bonnie’s pussy squirt like a fountain. Users can fill the medical-style pump bulb with warm water or their own favorite fluid to create a more personalized experience.
 
The masturbator comes with Bonnie Rotten Spit Lube, Toy Cleaner and Fanta Flesh Revive Powder – to keep Bonnie feeling as tight as she did the first time. You can give your customers the chance to get Rotten and discover the entire Bonnie Rotten Signature Collection by Pipedream at Scala Playhouse via www.scalaplayhouse.com.



19.03.2015 | Almere, the Netherlands – The Scala Fair Party, themed ‘the Great Gatsby’, on Sunday the 8th of March transported its guests back to the exciting times of the roaring twenties. Visitors were entertained by very seductive burlesque acts and music from the era that Mr. Gatsby would certainly approve of.
 


 
After browsing the newest product releases during the ‘Let’s Misbehave’ fair and taking advantage of the offers in the Cash & Carry, visitors of the Scala Fair were invited to the showroom bar to enjoy a great Scala Fair Party – roaring twenties wk12_Scala-Fair-Party-logo_400x300style. The misbehaving touch? A selection of burlesque beauties took the stage to show off their amazing talents.
 
The gorgeous performers dazzled people with their amazing costumes, vintage glamour and perfect bodies. And the ‘Champagne Glass’ act, where visitors saw a stunning lady splash around burlesque style, definitely got pulses racing. Visitors of the Scala Fair Party snacked on delicious treats and sipped on tasty drinks. It was the perfect occasion to celebrate old friendships and raise a glass at new business relationships and new friendships. Needless to say the roaring twenties party lasted far into the early hours of Monday morning.



12.03.2015 | Almere, The Netherlands – The ‘Let’s Misbehave’ themed Scala Fair on the 8th and 9th of March has been a scandalous success. Customers were raving about all the new, innovative products on show and the orders came flooding in – while the Cash & Carry items sold out quickly.
 


 
Scala Playhouse can admit that it definitely adhered to the theme: ‘We Misbehaved!’ The popular Cash & Carry certainly drew in the crowds and with the good offers it wasn’t a surprise that the products flew off the shelves, correction: flew out of big blue containers. Of course the Cash & Carry wasn’t the only popular event at the Scala Fair: the various showroom-based games that allowed our customers to win spectacular prizes certainly got drew in a crowd.
 
wk11_Fair-logo_400x300The ‘Let’s Misbehave’ theme was in-cooperated in the showroom by naughty references to the seven deadly sins: Vanity was reflected in the exciting photo booth, which many visitors used to shoot a great Scala Fair photo souvenir. Customers enjoyed the ‘drugstore wellness corner’, including luxurious massage-chairs that allowed them to give in to their inner sloth. They feasted – gluttony style – on many delicious treats such as Dutch ‘stroopwafels’ (scrumptious hot caramel waffles) and divine coffee from a barista.
 
Scala celebrated old friendships, raised our glasses at new business relationships and misbehaved further at the Scala Fair Party on Sunday evening. The party, themed The Great Gatsby, was perfectly matched to the naughty, misbehaving references of the fair itself. The DJ transported everyone back to the roaring twenties, while they were being entertained by sensational burlesque acts and indulged in Champagne and snacks that Mr. Gatsby would definitely approve off. Overall the Scala Fair was a scandalous success and the Scala Playhouse team is already looking forward to the next Scala Fair on the 6th and 7th of September, 2015. More on: www.scalaplayhouse.com.



11.03.2015 | Almere, the Netherlands – On March 7th and 8th Scala Playhouse opened its doors for the Scala Spring Fair. Motto of this season was Let’s Misbehave. The fair was a big success and many visitors took the opportunity to learn about the latest products from Scala and its suppliers. Throughout both days much operating was prevailed in the Cash & Carry area, where customers were able to get some great deals. We have compiled some impressions of the exhibition in our gallery.
 


 
Scala Fair Let's Misbehave voorselectie_3
Please click the picture.



04.03.2015 |Almere, the Netherlands – Scala Playhouse announced that they have welcomed back Nanma! The brand produces highly functional, high quality adult novelties and always puts the end-users first in its design process. If you want to be introduced to Nanma be sure to visit the brand new booth during the Scala Fair on the 8th and 9th March.
 


 
Nanma designs around 1500 production ready items each year and its items are found on every continent of the world, except Antarctica. The brand has a strong focus on quality, and the products are compliant with EU regulations and directives; as Nanma wants to provide end-users with not just fun, but also body-safe and great quality items.
 
Discover Nanma wk10_Nanma-logo_400x300and their exciting product lines such as Design for Climax at Scala Playhouse. The Design for Climax vibrators are soft touch, high quality silicone vibrators with 10 incredible rhythms, appealing LED-light detailing and sleek shapes. With a product name like Design for Climax, Nanma’s vibes have a clear purpose; have her reach a state of complete and utter ecstasy, over and over again.
 
Discover Design for Climax and the other exciting Nanma lines this Scala Fair. Make sure to visit the new Nanma booth to get up close and personal with all the exciting products from this high-quality brand. Alternatively, you can also view the new Nanma assortment online at Scala Playhouse via www.scalaplayhouse.com.



03.03.2015| Almere, The Netherlands – TOYJOY Designer Edition has added two new exciting couples toys to its collection: the Hero and the Icon. They will be officially presented by Scala Playhouse at the Scala Fair on the 8th and 9th of March.
 


 
wk09_TJ-DE-Hero&Icon-LOGO_400x300These two new pleasure providers combine beautiful aesthetics and powerful design into toys; they make a good choice for customers looking for that ‘something special’. You can now give your customers the option to enjoy pleasure in multiple ways with the Icon; this massager is as versatile as adult toys get. It is suited for solo play, can be used as a full body massager and makes the perfect couples toy. The design slides around the shaft of the penis during sex to provide clitoral stimulation for her, but that is just one of the many options the Icon offers.
 
Just like the Icon, the Hero – a new type of cock ring- can be used in several pleasurable ways. Hero can please her solo, please him solo, or please them both simultaneously during sex. The innovative design can also be worn in multiple ways, which means no session will be the same. You can find out more at www.scalaplayhouse.com.



27.02.2015 | Almere, The Netherlands – Celebrate Strawberry Day, the 28th of February, by indulging your customers with some delicious fruity treats. Scala Playhouse stocks a range of strawberry flavored lubricants, body-paints and massage oils; which all guarantee a ‘berry good time’.
 


 
wk_09_strawberry-bannerThe brand Stimul8 offers tasteful Oral Gel in a sweet strawberry flavor. The gel can be applied during oral sex, adding a luscious fruity dimension to oral pleasure. Your customers can even mix it up by adding Stimul8 Oral Gel Vanilla; who doesn’t love the taste of strawberries and cream? Bon appetite!
 
More in the mood to get creative? Poême Wild Strawberry by Bijoux Indiscrets is a sumptuous body-paint that allows your customers to release their inner Picasso in a very tasty way. The melting texture and exquisite strawberry aroma create an air of seduction, and as the body-paint is edible, lovers can kiss it off slowly and teasingly.
 
System JO, a new brand added to the Scala Playhouse assortment, offers JO H2O Strawberry Kiss: the perfect choice for a very pleasurable dose of sexual vitamins. The lube is water-based and just one of many delicious flavored lubricants by System JO. Visit the upcoming Scala Fair on the 8th and 9th of March to get a taste of this brand! You can find all these tasty strawberry products online at Scala Playhouse via www.scalaplayhouse.com.