22.01.2014 | North Hollywood, California, USA — Doc Johnson debuted striking new expansions at this January’s ANME; all products were showcased in their landmark booth on visually captivating wall skins.
The success of American bombshell has promoted colossal new anal plugs within the line, as well as a Crystal Jellies Anal Starter Kit available in three of Doc Johnson’s best-selling jelly colors. The Platinum Premium Silicone collection made an exciting unveiling with completely new stylishly-bold boxed packaging and unique dongs and anal plugs suitable for a wide range of customers. Additions to the iridescent Pretty Ends came loaded with multi-speed vibrations, and Black Rose teased buyers with luxurious new bondage ropes and gorgeous borosilicate glass plugs with a purple crystal set in the base of each.
Highly acclaimed, Vac-U-Lock has released four timely attachments, including James Deen in both UR3® and Silicone, and the massive 12” Hung available in black and white colors of lifelike UR3. James Deen’s award winning package will also be available in UR3, as part of his Signature collection. Another big name in porn, Dana DeArmond has been inducted into the All Star Porn Stars Collection with a perfect replica of her pussy. The Mood line was extended with six new products: a multitude of multi-pack potions for Him and Her, lickable and warming body glides, Ben-Wa balls, and thrilling UR3 strokers boasting a unique triple-texture pleasure tunnel.
“We’re very happy with the outcome and feedback on new products we’ve shown at this AMNE”, said Chad Braverman, Doc Johnson’s COO. “Over ninety percent of the new items being showcased were created right here in North Hollywood, California. Manufacturing products in-house allows us to be there every step of the way, and create something we are truly proud to offer. Amongst the debut of brand extensions within some of our best-selling collections, we have created two new product lines to satisfy the demands of a growing market; Pack It, two sizes and three colors of ultra-lifelike UR3 packers, as well as three colors of our new Xtend It Kit, which offers a completely customizable penis extension for consumers looking to add both girth and length.”
Two new members of the Super Hung Heroes were revealed at this AMNE, The Hammer and Captain Cock both made with Doc Johnson’s Platinum Premium Silicone. These additions to the collection were celebrated with a super hero themed photobooth, where show attendees were thrilled to strike a heroic pose with Super Hung props in hand. It was a big hit at the show amongst customers, staff, and other companies alike. Too see all photos from Doc Johnson’s booth, be sure to check their Facebook brand page.
For further information about Doc Johnson, as well as catalogs and supplements, marketing materials, signage, and customizable plan-o-grams, please contact Doc Johnson’s sales departments at: orders@docjohnson.com
13.01.2014 – North Hollywood, California – Doc Johnson is now shipping OptiMALE, the first ever comprehensive Men’s Sexual Health + Wellness Collection. Made especially for men and their specific needs, the collection is a 30-piece array of optimizing products. The attention to detail is apparent, from the naturally derived formulas, to the innovative designs of the pleasure products and the sophisticated packaging of OptiMALE – all represent the sleek and enhancing products made for the man who wants to look and feel his best.
With a multitude of diverse products to choose from, the Optimizing-gear includes 20 meticulously crafted stimulators made of luxurious Black and Slate silicone and incredibly lifelike frosted Ultra Realistic 3.0. Offered in Thin or Thick, the C-Ring Set includes 3 flexible rings: 40mm, 45mm, and 50mm diameters, while the extra thick silicone rings are sold individually, in sizes: 35mm, 40mm, and 45mm diameters. Couples will love the ultra-textured Vibrating C-Ring with silicone pleasure nubs and a removable waterproof 10-function bullet for targeted clitoral stimulation. For those craving more, the Vibrating Double C-Ring offers users two stretchable silicone rings to encircle both shaft and testicles, and waterproof dual textured bullets boasting 10 patterns of vibration for simultaneous pleasure to the clitoris, anus, and testicles. Specifically designed for maximum prostate pleasure, the silicone P-Massager offers simultaneous perineum stimulation and a pliable plug to give users improved control and intensified orgasms while strengthening PC muscles. With just the push of a button, the Power Pump enhances men of all sizes; features a large, clear vacuum cylinder with a soft silicone sleeve and a stylish pressure gauge for monitoring progress.
The discreet Reversible UR3® Stroker is available in three different variations: Rollerball, Studs, and Link. All are Proudly Made in America, measure five inches long with an open-ended pleasure canal and offer two distinct sensations: silky smooth on one side and intensely textured on the other.
For increased masculinity and attraction, Doc Johnson has formulated 10 uniquely naturally derived Personal Care products, offered in an array of Creams, Sprays, and Gels for OptiMALE Wellness! Available in Water-Based, Silicone, and Hybrid, these three lubricants are naturally synthesized and paraben-free. To achieve optimal performance for extended sessions, So Hard is an alcohol-free genital desensitizer, available as both a Delay Cream and Delay Spray. So Big Plumping Cream enhances sexual performance by creating thicker, fuller, and bigger erections. A safe and effective Deodorant Spray that does it all, So Fresh is a naturally-derived formula that enhances the body’s production of pheromones while soothing Tea Tree Oil keeps users smelling fresh and feeling clean. So Dry Anti-Chafing Cream is a lightly-scented Aloe and Vitamin E lotion-to-powder solution to prevent sweating, sticking, chafing, and odor. Chamomile-infused and emollient rich, the So Smooth Shaving Cream ensures a close, smooth shave every time, while slowing hair regrowth. This breakthrough formula, Pher-Moan Enhancement Gel is the secret weapon of attraction, made with a natural blend that intensifies the potencies of pheromones, while remaining discreet with no odor or taste; it wears perfectly alone or with any fragrance.
For more information on the OptiMALE collection and Doc Johnson please go to www.docjohnson.com.
North Hollywood, California – The 2013 StorErotica Awards brought a second consecutive marketing win for Doc Johnson. By an overwhelming lead in votes, Doc Johnson won Marketing Campaign of the Year for their ongoing WonderLand campaign.
At the award ceremony, Chad Braverman, Doc’s COO, accepted the award on behalf of the company. “I am really proud of my team for all the work they’ve done and continue to do on this campaign,” he said. “We are very proud of this line and we had a lot of fun creating and enjoy promoting it.”
Doc Johnson’s WonderLand collection debuted at the January 2012 ANME show with massagers immortalizing five classic storybook characters; The White Wabbit, The Mystical Mushroom, The Pleasurepillar, The Heavenly Heart, and The Kinky Kat. It has since grown to include C-rings for each of the iconic characters as well as five distinct luxury lubricants and a sexual energy potion. Each massager and C-ring is cast in silicone and boasts ten intense, escalating functions, push button controls, and waterproof construction.
WonderLand and Doc Johnson have experienced a windfall of press, awards, and collaboration invitations. The WonderLand massagers were featured on Bethenny, the adventurous talk show hosted by Bethenny Frankel of The Real Housewives of New York fame. Shortly after their television debut the WonderLand massagers received EAN’s ErotiXXX award for Best New Product Line at the German EroFame tradeshow; followed in 2013, by AdultEx’s award for Best Pleasure Product Packaging. Most recently, the WonderLand massagers and C-rings were seen by over 9 million viewers on two top-rated Showtime series this year: Shameless and House of Lies.
Victoria Bowman-Steinour, Doc Johnson’s Director of Marketing & Public Relations, explains why the collection has gained such strong response: “The WonderLand collection touches consumers in a unique way for our industry – it evokes nostalgia and reminds users of the innocent pleasures found in fantasies. The product design and packaging are extraordinary and memorable, which has made the collection especially mainstream-friendly.” She adds, “Through our robust marketing support, we expect to see WonderLand continue to tell a very successful story on the marketplace.”
During the holiday season, oversized 3D renderings of the WonderLand character massagers held court in a 25-foot winter wonderland window display inside the flagship location of Hustler Hollywood on Sunset Boulevard. The iconic window was so popular for Hustler that it remained on display for over two months, inviting curious Californians and tourists to explore WonderLand. Fourteen Hustler Hollywood locations also featured two-tiered display tables where customers could try each character massager and experience their unique attributes. The appeal of these silicone treasures cannot be denied. Oversized cut-outs of the characters have be seen in Doc Johnson’s booth at events and celebrations around the globe. As 2012 came to a close, an exclusive WonderLand party was hosted by Doc Johnson and Hustler Hollywood, which held over 300 VIP guests and included red carpet press coverage.
Doc Johnson supports retailers with the WonderLand free-standing display which works as a versatile modular unit, resembling a classic wooden bookshelf comprised of six separate pieces that can be displayed on the floor, countertop, or mounted on the wall, ensuring a successful presentation no matter what type of space a retailer has to spare. Signage and customized plan-o-grams are also available upon request. When it comes to WonderLand, Doc Johnson has left no stone unturned.
For more information visit http://www.docjohnson.com.
North Hollywood, California – Doc Johnson is proud to announce a new pamphlet focusing on the Vac-U-Lock collection as the latest addition to the award-winning School of Doc educational program.
The informative pamphlet has frequently asked questions and visually compelling diagrams to teach the consumer how to properly use Vac-U-Lock, the world’s first and only patented harness system.
Victoria Bowman-Steinour, Doc Johnson’s Director of Marketing and Public Relations, says “School of Doc has been immensely valuable to consumers and retailers alike – the program’s materials are so playful and accessible while imparting useful information. Our new Vac-U-Lock pamphlet provides shoppers and store staff with everything they need to know about the modular system.”
The Vac-U-Lock pamphlet can be ordered in a refillable holder that can be placed on a countertop, shelf, or hung on a wall; they can also be ordered as a bulk refill. The full set of School of Doc pamphlets are offered in polybag packets of six that include two materials overviews, a lubricants guide, a vibrators overview, frequently asked questions, and the new Vac-U-Lock review.
School of Doc is an ongoing campaign that supplies free educational pamphlets, signage, and miniature product samples that inform both staff and consumers about materials, categories, lubricants, vibrators, and frequently asked questions.
For further information, catalogs, supplements, plan-o-grams, marketing materials such as signage, and instructions on how to order, contact Doc Johnson’s sales department at order@docjohnson.com
North Hollywood, California – Doc Johnson is now offering a full-sized display unit designed especially for the best-selling WonderLand collection.
The WonderLand display is designed perfectly amplify the whimsical look of the product packaging and is offered as a loaded or unloaded unit. The loaded display includes ten testers that fit perfectly into cut-outs on top of the shelf. It also includes 3 of each sku for all of the massagers, the cock rings and the lubricants, as well as 2 POP displays that come with 12 potion bottles each, giving retailers a total of 79 items. The unloaded display does not include any WonderLand products but ships ready to be filled with existing stock.
Doc Johnson’s Visual Merchandiser, Krystal Silva, says “We are proud to offer such a versatile and bold display unit for WonderLand. Shoppers will be drawn to the whimsical bookshelf and eager to play with the storybook testers. This is a very exciting addition to our extensive in-store support program.”
This modular display is comprised of six separate pieces that can be reconfigured and used as a free-standing floor display, mounted on the wall or separately on countertops and shelves.
For further information, catalogs and supplements, marketing materials such as posters, signage, and postcards, and instructions on how to order, contact Doc Johnson’s sales department at: order@docjohnson.com
North Hollywood, CA – Doc Johnson is pleased to announce a successful Exxotica for their collaborative star Wendy Williams. Exxxotica Atlantic City ran April 19th through the 21st, and will continue to travel from city to city through May and July. The Atlantic City Exxxotica expo found its home at the Taj Mahal Casino and Hotel (1000 Boardwalk) where stars and vendors pleased the fans with goods, autographs, and friendly conversation. These usually separate crowds converged at the event, filling seats for panels, performances, and awards ceremonies.
Wendy Williams occupied booth 221 where she displayed her line of toys by Doc Johnson. The collection includes two perfect recreations of Miss Williams (the Doggie Style Ass and the Realistic Cock), as well as an Anal Trainer Kit, and two flavorful Salad Tossing Sprays.
Wendy Williams, adult superstar, says of the event “I had a great time in Atlantic City and enjoyed three days of meeting not only fans but getting to see my fellow Industry members. I have found in my 10+ year career that not only do fans appreciate it but potential retailers like to interact and get a feel for the lines they will possibly sell. Whether I am promoting my website, toy line or my DVDs, I will always LOVE attending events where I am able to be face to face with anyone who would like to stop by my booth.”
Many retailers were pleased to see celebrities representing their own product lines, noting that the not only do fans appreciate the zeal with which stars promote their items, but that that fan appreciation correlates with in-store sales.
For further information on the Wendy Williams Collection and other Doc Johnson products, as well as catalogs and supplements, marketing materials such as posters, signage, and postcards, contact Doc Johnson’s sales department at: orders@docjohnson.com
Jessie Andrews has taken the adult and mainstream world by storm, winning the AVN Award for Best Actress, the XBIZ Awards for the Acting Performance of the Year and Best New Starlet, and the XRCO Award for Best Actress and New Starlet while simultaneously modeling a feature spread with Terry Richardson, managing her jewelry line, and guest staring in music videos for Borgore and Miley Cyrus.
The All-American Girl is molded directly from the young and rising starlet and is cast in Doc Johnson’s plush UR3 for the most lifelike experience on the market. The stroker features Jessie’s perfectly detailed lips and vaginal opening as well as a long and textured pleasure canal for extra sensation. Consumers are already buzzing about this new masturbator and the feedback from retailers was strong at the debut of the product in January at the ANME show.
Chad Braverman, COO of Doc Johnson, says of the collaboration “We are incredibly proud of the work we’ve done with Jessie, from our January supplement cover, to her co-branded condom wrappers, and finally to the release of her realistic stroker. Jessie Andrews has been a dream collaborator. Her work ethic and enthusiasm are exemplary.”
The All-American Girl Jessie Andrews Stroker is proudly made in America.
For further information, catalogs, plan-o-grams, marketing materials such as posters, signage, and postcards, and instructions on how to order, contact Doc Johnson’s sales department at: orders@docjohnson.com.
NORTH HOLLYWOOD, Calif. —
Doc Johnson is now shipping the Winter 2013 season Black Rose expansion. There are 8 sultry additions to the feminine and accessible BDSM line.
The much anticipated additions to the Black Rose collection are: the Vixen vines, a faux leather whip with rose tipped falls; the Sultry Spanker, a gorgeous black and purple two-sided paddle; the Kinky Kuffs, purple silk and black lace restraints; the 4-Way Foreplay, a sultry and comfortable hogtie; the Harness Your Desire Vac-U-Lock complete set features a curvy black silicone attachment and beautiful harness; the Blooming Ben Wa Balls, weighted silicone ben wa balls available in black or purple, and the Stems of Seduction anal trainer kit featuring double-dipped iridescent purple and black plugs in two easy-to-use sizes and a 1 oz. personal lubricant.
Victoria Bowman-Steinour, Doc Johnson’s Director of Marketing and Public Relations, says, “Black Rose has been performing very well since its initial release. Consumers find the line accessible and retailers are pleased with how the products are sophisticated yet easy to merchandise. The Black Rose collection is the perfect fit for the consumer who wants a touch of luxury in their BDSM play”.
The boldly sensual debut items in the Black Rose Collection were released in May of 2012 to much acclaim, award nominations, and strong sales. This second wave of additions to the collection are an answer to the consumer demand for a broader range of Black Rose products.
For further information, catalogs, plan-o-grams, marketing materials such as posters, signage, and postcards, and instructions on how to order, contact Doc Johnson’s sales department at: orders@docjohnson.com.
About DOC JOHNSON®:
Founded in 1976 and celebrating over 36 years of adult novelty dominance, Doc Johnson is the world’s largest designer and manufacturer of novelties and sex toys. Doc Johnson consistently makes the finest, most innovative and technologically advanced products in the marketplace. Its extensive catalog of more than 3,500 products includes items for men, women and couples. Among Doc Johnson’s best-known and best-selling products is its award winning line of Lucid Dreams vibrators; the Rabbit, a vibrator featured on national television; and the Pocket Rocket, the most discreet and talked-about vibrator ever made.
Follow Doc Johnson on Twitter at http://www.twitter.com/theoriginaldoc on Facebook at http://www.facebook.com/theoriginaldoc, or on Instagram at DocJohnson1976.
NORTH HOLLYWOOD, CA. —
Doc Johnson is now shipping the all new Mood Frisky G-Spot vibrator. The Mood Frisky’s oversized head and classic body-pleasing shape make it a great addition to any collection. The Frisky is waterproof and multi-speed, featuring a twist dial control at the base that can be turned up for stunningly powerful vibrations.
“Doc Johnson is always working to improve upon classic shapes and styles in the Mood collection” says Director of Sales, Kerin De Francis. “The Mood line showcases our attention to consumer trends and detail; for the Mood Frisky we made sure the g-spot head was extra generous, the motor especially powerful, and encased the entire piece in our popular Velvet Touch finish.”
Doc Johnson’s Mood collection is known for its bright colors, affordable price point, and cohesive branding. The Frisky is available in Black and Mint
For further information, catalogs, plan-o-grams, marketing materials such as posters, signage, and postcards, and instructions on how to order, contact Doc Johnson’s sales department at: orders@docjohnson.com.
About Doc Johnson:
Founded in 1976 and celebrating over 36 years of adult novelty dominance, Doc Johnson is the world’s largest designer and manufacturer of novelties and sex toys. Doc Johnson consistently makes the finest, most innovative and technologically advanced products in the marketplace. Its extensive catalog of more than 3,500 products includes items for men, women and couples. Among Doc Johnson’s best-known and best-selling products are its award winning line of Lucid Dreams vibrators; the Rabbit, a vibrator featured on national television; and the Pocket Rocket, the most discreet and talked-about vibrator ever made.
Follow Doc Johnson on Twitter at www.twitter.com/theoriginaldoc, on Facebook at http://www.facebook.com/theoriginaldoc, or on Instagram at DocJohnson1976.
Doc Johnson is proud to bring home the Star Branded Pleasure Product Line of the Year award from the 2013 XBIZ Awards. The industry leader won the accolade for the James Deen Signature Collection, their collaboration with superstar James Deen. The collection includes the popular star molded in Doc Johnson’s proprietary realistic and silicone materials, as well as a silicone anal trainer kit, one-handed pump, and silicone cock rings available in black and blue. The award was accepted by James Deen and the Doc Johnson Sales and Marketing team.
“We are incredibly proud of the James Deen Signature collection,” Says Doc Johnson COO Chad Braverman. “Doc Johnson is known for our impeccable molding process; the pieces we create are accurate and lifelike. By producing James in both Platinum Premium Silicone and our R5 Realistic, we showcased our commitment and dedication to fulfilling our consumers desires while manufacturing these iconic pieces right here in America.”
Doc Johnson is releasing a new collection in the James Deen line for 2013. The James Deen Black & Blue Collection features soft blue suede, black metal hardware and realistic leather designed for the BDSM market. The line offers leash and collar, wrist and ankle cuffs, paddle, flogger, blindfold, and other bedroom positional aids.
James Deen said of his work with Doc Johnson “Working with Doc Johnson has been great. Our partnership continues to be successful and I am really looking forward to the new collection coming out in the spring!”
For further information about Doc Johnson, as well as catalogs and supplements, marketing materials such as posters, signage and postcards, contact Doc Johnson’s sales department at: orders@docjohnson.com
About Doc Johnson:
Founded in 1976 and celebrating over 36 years of adult novelty dominance, Doc Johnson is the world’s largest designer and manufacturer of novelties and sex toys. Doc Johnson consistently makes the finest, most innovative and technologically advanced products in the marketplace. Its extensive catalog of more than 3,500 products includes items for men, women and couples. Among Doc Johnson’s best-known and best-selling products are its award winning line of Lucid Dreams vibrators; the Rabbit, a vibrator featured on national television; and the Pocket Rocket, the most discreet and talked-about vibrator ever made.
Follow Doc Johnson on Twitter at www.twitter.com/theoriginaldoc, on Facebook at http://www.facebook.com/theoriginaldoc, or on Instagram at DocJohnson1976.