Dr. Sadie to entice 15M radio listeners with luxury toys for Valentine’s Day intimacy
30.01.2019 | Los Angeles, California – Who better to ignite sales for Valentine’s day than Tickle Kitty’s Dr. Sadie Allison—on her annual coast-to-coast radio tour reaching 15 million passionate drivetime listeners.
Partnering exclusively in 2019 with industry leaders CalExotics, Womanizer and Fun Factory, Tickle Kitty’s lively CEO will tease romance across 125 radio markets with her ever-popular show ‘n tell guest appearances.
Temptations include talk-ups of her exclusive curated Play With Me Valentine’s Kit, as well as her sponsors’ luxury products, such as CalExotics’ Pattering G-Spot Rabbit, The Womanizer Liberty and Fun Factory’s Manta Vibrating Stroker.
“This year we’re employing new data-mining using heat-maps to strategically pinpoint the highest performing markets and radio formats in over 200 markets,” shared John Renko, Chief Technology Officer at Tickle Kitty. “We’re excited to see the jump in direct consumer response with targeting that’s based on data.”
The largest targeted markets will include Dr. Sadie’s live in-studio appearances at mega-shows:
- “Mike Calta Morning Show” The Bone 102.5 Tampa, FL
- “Bob & Tom Show” syndicated in 100 markets
- “Frosty, Heidi & Frank Show” 95.5 KLOS Los Angeles, CA
- “Johnny Dare Show” Rock 98.9 Kansas City, MO
- “Eddie in the Morning Show” Rock 105.3 San Diego, CA
“I’m pleased to bring my sponsors this massive brand exposure, along with my own personal endorsement,” said Dr. Sadie. “And our new strategic targeting adds even more magic to this already successful annual tour.”
Susan Colvin, Founder and President of CalExotics, is thrilled to be teaming up with Tickle Kitty. “Dr. Sadie’s knowledge, education and expertise are second to none when it comes to women’s sexual health and couple’s intimacy,” she said. “We’re honored to be working with her and the Tickle Kitty team again.”
Kristen Tribby, Fun Factory’s Head of Global Marketing, seconded that acclaim. “With Dr. Sadie’s endorsement of our body-safe, eco-friendly products and her unique ability to make sex positivity accessible to all, we are certain this tour will strengthen our connection with U.S. consumers.”
Dr. Sadie, an 18-year industry veteran, holds a Doctorate in Human Sexuality and is a member of the American Association of Sex Educators, Counselors (AASECT). As Founder and CEO of Tickle Kitty, Inc., her sales of two-million sex-help books, plus sensual pleasure kits and Slippery Kitty sex lubes, enable her to help people find even greater sexual fulfillment in their lives.