California Exotic Novelties gets more scandalous
31.10.2014 | Los Angeles, USA – California Exotic Novelties new additions to the award-winning Scandal Collection – in plenty of time for the inevitable Fifty Shades Phenomenon and Valentine’s Day. With the movie’s release scheduled for Valentine’s Day weekend, the latest from Scandal are must-haves for store displays and promotions.
Susan Colvin, President and CEO of California Exotic Novelties, says, “Our mission is to make sure retailers have everything they need to be prepared for what we all predict to be resurgence in the Fifty Shades Phenomenon. With the movie and Valentine’s Day happening on the same weekend, we anticipate a blockbuster sales event! The new items from Scandal are available now so you can get your orders in early and have plenty of time to plan your store promotions.”
The new Scandal products include the Love Sling, Corset with Cuffs, Open Mouth Gag with Clamps, Bondage Bar, Corset Cuffs and the Bar Gag. Retail stores can create their own red room of pleasure display to highlight these masterfully packaged items. The art tells a story when merchandised on a wall together, giving the consumer ideas about how they could live out their own master and slave fantasies.
Lupe Martinez, Senior Account Manager for California Exotic Novelties, says, “I have a lot of merchandising experience, and I can tell you that Scandal is one of the easiest and most impactful collections to set on a wall. Once you’ve grabbed your customer’s attention with your eye-catching Scandal display, the stunning products sell themselves. This is truly a must-have for stores, online retailers, party planners—for everyone!”
Beautiful brocade fabric, corset-inspired designs, and plushy interiors make Scandal perfect for beginners or experts. Vegan-friendly and durable, the products are made with today’s savvy consumer in mind. They boast many outstanding features that make the line truly unique. For example, the Scandal Corset with Cuffs includes a bra extender to add extra inches. The Open mouth gag includes an optional rubber ring in addition to the nickel-free iron ring.
California Exotic Novelties offers free Visual Merchandising Plans to help retailers create the perfect Scandal store display. For more information, visit Product Information under the Download section on www.calexotics.com.