For the last few years, the PowerBullet logos seen on Swan boxes have instantly assured its customers of the power and quality that product contains.

Ever since the collection was first introduced, the vibration specialists at Swan’s production facility have been working to improve and strengthen its power. Through many prototypes and trials, Swan is proud to introduce its newest generation of vibration technology.

Always striving to offer the best and more satisfying vibrations around, consumers will notice a vastly improved amount of power in all Swan products beginning in March 2013.

“3 years ago, I was so proud of the power that the Swan collection had, and still am today. I never imagined it could get any better. In this situation though, it feels great to prove myself wrong. Wait until you feel these vibrations!” says Steve Bannister, President of Swan.

Not to confuse the new vibrations as being ‘faster’, Steve continues, “I’d also like to really make it clear that instead of just speeding up our vibrations which really just makes for a buzzier, numbing sensation, we’ve actually reworked the major components for a wider vibration space. Instead of faster vibrations, you end up with deeper, pulsating, ones that just feel great.”

This new PowerBullet™ vibration technology is also in the process of being incorporated into other luxury brands including Lux, Leaf, and the new Leaf+ with functions that will land on shelves in Fall 2013.



BMS Factory and Ultimate Personal Shaver by Swan would like to invite visitors to the ANME 2013. From January 7th – 9th 2013, the company can be visited at booths #61 and 62.

Sometimes life gets hairy, so at the show this year, BMS Factory will have its team on hand and 2 entire booths dedicated to showing custormers the brand new Ultimate Personal Shaver by Swan. This new take on the classic Ultimate Personal Shaver design features 4 head attachments and bonus gifts in an effective and compact design.

These shaver kits will be available in 2 colours; white for women and black for men.

For further information, please visit www.bmsfactory.com



BMS Factory along with its premiere brands Leaf and Lux have been named nominee finalists for the adult industry awards event of the year, the 2013 XBIZ Awards presented on January 11th in Los Angeles, California.

BMS Factory has once again received a nomination for Sex Toy Company of the Year as well as the Progressive Pleasure Products Company of the Year and Excellence in Product Packaging for its products including Swan, Leaf, Lux.BMS’ luxury brand for the distinguished gentleman, Lux, took nominations in the following categories; Luxury Toy Line of the Year, Powered Pleasure Product of the Year for the Lux Lx3+, Non-Powered Pleasure Product of the Year for the Lux Lx2, and the Couples Pleasure Product of the Year for the Lux Lx4. Finally, the Leaf Bloom design was nominated as Innovative Pleasure Product of the Year in Design, and the Leaf Collection took a nod for the Discreet Pleasure Product/Line of the Year.

The nomination process for the 2013 XBIZ Awards are based on more than 4,500 pre-nominations submitted to XBIZ by members of the industry where anyone is able to submit any company they wish with no restrictions.

For more information on BMS Factory and its brands, please visit www.bmsfactory.com.



For a limited time only, Swan is releasing one of its best-selling designs with a beautiful new colour to Swan, which makes it unique from the rest of the collection, attractive new packaging, and an elegant watch bundled in every limited edition box.

The Royal Swan, a favourite among customers since the initial release of the collection is now available in a pure white colour made from Swan’s trusted signature finish of virtually seamless silicone just in time for the holiday season. Also bundled in the vivid white and pink box is a beautiful Swan branded watch that has a white face encrusted with rhinestones and a comfortable white wristband.

The Limited Edition Royal Swan will be the first product of the collection to introduce a convenient USB charging system. The included USB cable allows users to charge their Limited Edition Royal Swan via any USB port around the world or with a compatible USB wall-adapter.

Everything has been thought of to make this the perfect holiday gift for that special someone. What woman wouldn’t enjoy receiving the world’s most advanced vibrator and a beautiful watch to accent her elegant style?

The Limited Edition White Royal Swan from the award-winning Sex Toy Company of the Year, BMS Factory, will be available in Europe from Scala and throughout Australia from Calvista.

Please contact your respective sales representative for ordering details.

About BMS Factory

BMS Factory emerges as the newest celebrity representing successful Canadian business. With a factory in China and numerous distributors around the world, BMS has been producing high quality products for adults containing PowerBullet™ technology. PowerBullet™ is a trusted brand that guarantees the customer power and quality in all products with its logo. 



Following a very successful year, BMS Factory is excited to show off a few products from its 2013 lineup at this year’s eroFame in Germany.

This year, event goers will be shown the brand new Ultimate Personal Shaver system by Swan. The new shaver has been completely redesigned from the previous version to offer a complete an all-in-one kit that is for intimate shaving, but that can also be used on any other part of the body. Two versions of the shaver will be offered: a white and pink version for women, and a black one for men. As well, in addition to the attachments they share in common, each has an attachment best suited to the gender.

Also launching will be 3 new Swan products. Inspired by the Swan Royal, one of the Swan collection’s best-selling designs, customers will now have more choice than ever before. The new Swans offer a completely waterproof design with a rotation and vibration running through a new array of pulsating sensations.

Both of these product launches are based on some of BMS’ top selling brands, so it is suggested that you contact your distributor to enquire about product allotment.

For more information or to see these new products in person for the first time, please visit BMS Factory at eroFame from October 3rd – 5th in booths 55 & 99 or go to http://www.bmsfactory.com/