17.03.2015 | Wakefield, UK – Planet Earth Wholesale’s exclusive Svakom range has been attracting major national press attention and will now be even more eye-catching with its free display stands, available to all retail outlets carrying the range.
Following a hugely successful launch, a number of products have been picked up by the national press and championed for their innovative features which include a HD endoscopic camera, an internal heating mechanism and battery life that offers up to 24 hours continuous use.
In particular, the Gaga
from Svakom has generated the most interest with features in the Metro, The Independent and The Sun – all thanks to its in-built Facetime-compatible camera, multiple modes of vibration and the fact it is waterproof.To capitalise on this success, Planet Earth will now be offering display stands to its customers so that all its Svakom products will become centre stage in stores – making it easier for customers to find the products they have been reading about.
In addition to the free-standing units, sample stock is also available so that customers can try out the many features of the Svakom range before they buy. Speaking about the success of the new Svakom range, New Business Manager, Adele Powell, said: “We are delighted with the recent press coverage we have gained for the Svakom products; the press have been blown away with the innovative features in each and every product and rightly so. Members of the public call us every day asking where they can get Svakom products so it’s great to be able to offer some really excellent POS to our customers so that they can put this range on display at the front of stores right where it belongs.”
20.01.2015 | Wakefield, UK – Planet Earth has announced its eagerly awaited new range of technologically advanced vibrators are now in stock and ready for dispatch. The full range includes nine uniquely styled and innovative vibrators each of which has been designed to have its own unique identity.
Following an announcement
before Christmas, Planet Earth has broken pre-order records for their exclusive Svakom brand and expects demand to continue throughout the year. Key products in the range include the Siime Eye, a six speed vibrator with built-in high definition camera to capture the most intimate moments of pleasure. Featuring a light for improved visibility and Wi-Fi connectivity, the Siime Eye can broadcast crystal clear images up to 30m away that can be viewed on a computer or a mobile phone. 100% waterproof the Siime Eye can be taken almost anywhere and thanks to its super fast USB recharging it is ideal for spur-of-the-moment fun.Other items in the line which have caught customer’s imaginations include the Lester, a self-heating 8-mode vibrator that warms up to 40 degrees. Not only does the Lester feature a clitoral and an internal stimulating shaft, it has 8 modes of function and can last up to an amazing 48 hours on a single 2.5 hour charge.
Both of these devices are must have items prior to Valentine’s Day, which is expected to cause a surge in orders of adult products partly due to the release of the eagerly anticipated Fifty Shades of Grey movie.Speaking about the Svakom range, Louise Boote, Managing Director of Planet Earth, said: “We have been overwhelmed by the fantastic reception the Svakom range has gained since we launched our pre-Christmas press release. We were inundated with emails and pre-orders, just showing how well the UK adult market responds to innovation.
“It’s clear every adult shop would benefit by taking these products and getting them online ASAP so that they enjoy the fruits of what is sure to be an unprecedented first and second quarter of adult sales due to the impending hype surrounding the Fifty Shades of Grey movie launch.”
17.03.2014 | Wakefield, Great Britain – Planet Earth is expanding its popular male pleasure range with the introduction of The Master Series. Designed for male power play, domination and BDSM, The Master Series contains a range of diverse products ranging from erection-restricting penis cages to anal plugs.
The new collection of products includes 28 of the best-selling devices from The Master Series, including the Libertine Faucet Plug, the Captus Stainless Steel Chastity Cage and the Mortal Coil Sound.
Many of the new items are the first of their kind in the Planet Earth catalogue and will provide a major talking point for Planet Earth at the up-and-coming ETO Show, where they will be on display for the first time to the erotic trade.
Speaking about the introduction of The Master Series, Louise Boote, Managing Director at Planet Earth, said: “The Master Series offers retailers a collection of very unique products that are exceptionally high quality and offer fantastic margins. With products ranging from urethral sounds to penis restricting cages, The Master Series is ideal for men with an interest in domination and submission.”
Packaged in a range of euro slot boxes, The Master Series is ideal for stores that are short on space and offer consumer-friendly transparent panels clearly displaying each product.
The Master series is just one of several new brands being welcomed into the Planet Earth catalogue with new announcements to follow later in the year.
Speaking about new introductions, Louise added: “Over the next couple of months we will be announcing more new brands exclusive to Planet Earth, all of which will be available to view at the up-and-coming ETO Show. This is an exciting time for Planet Earth and by bringing in products with a proven track record of exceptional sales in the US we are confident retailers will get customers coming back asking for brands like The Master Series by name.”
For more information on The Master Series range of male products please go to www.planetearthwholesale.com
Planet Earth, UK – Masque oral sex flavour enhancing strips are now in stock and available at Planet Earth, the company has announced. Previewed at this year’s ETO Show, Masque strips dissolve on the tongue and neutralise flavour receptors to salty and bitter tastes, replacing them with a choice of four delicious flavours – making them great for enhancing oral sex.
Exclusive to Planet Earth, Masque strips offer consumers a unique way of improving oral sex by cancelling out the unpleasant taste of sexual fluids, which many say are the primary reason they do not like practising oral sex with their lover. By utilising these strips, consumers have a discreet and natural method of enhancing the flavour that does not require constant reapplication.
Unlike oral gels, Masque is not messy. The delivery method is a dissolvable strip that absorbs into the tongue and leaves no obvious residue. This means the mouth feels normal and there is no obvious barrier. What it also means is that the strip cannot be swallowed, ensuring the flavour stays constant and requires no additional application.
Speaking about the benefits of Masque oral sex strips, Sam Godfrey, Operations Director at Planet Earth, said: “Every countertop display in the country will benefit from the presence of Masque oral sex strips, as who doesn’t like to indulge in oral sex? Whilst for years there has been an imbalance in people preferring receiving rather than giving, Masque oral sex strips will help to bring couples together and share the most intimate sex act in a way that both partners can enjoy.”
Available in four delicious flavours – Chocolate, Mango, Strawberry, Watermelon – Masque strips appeal to a range of tastes and although they have been designed specifically for use on men they can be enjoyed by both men and women.
Masque strips are available in a range of sizes including 1 strip packs and 3 strip packs and a range of POS options are available for stores, including countertop fishbowls. Each strip is individually foil wrapped and can be carried discreetly in a wallet or purse.
One masque oral sex strip lasts for around 15 minutes with some people reporting the flavour stays with them almost twice that amount of time. And, what’s more, the strips are calorie free, ensuring oral indulgence isn’t always a burden on the hips.
For more information on Masque oral sex strips, contact the official distributor Planet Earth on +44(0)1924 333 320 or email sales@planetearthwholesale.com
The recent XBIZ Awards – held in Los Angeles, California – saw two more awards added to Planet Earth’s catalogue, thanks to FixSation and XR Brands.
FixSation, this year’s must-have couples toy, won the award for Best Couples Pleasure Product of the Year whilst XR Brands, known in the UK for Wand Essentials and Clean Stream, won BDSM Pleasure Product Company of the Year.
Wowing the judges with its unique take on couples pleasure, FixSation has been designed so that it provides clitoral pleasure without obstructing the vaginal entrance. This increases comfort for both partners and ensures that the FixSation vibrator does not dominate the experience and ruin intimacy.
XR Brands won favour after the introduction of the Master Series, which followed other successful BDSM products like Size Matters pumps, Clean Stream enemas and the sensational Zeus Electrosex range, which recently underwent a rebranding exercise which formed a platform for the launch of a collection of new accessories.
Speaking about the awards, Louise Boote, Managing Director for Planet Earth, said: “Planet Earth maintains its stance as a market leader when it comes to predicting consumer trends and these awards illustrate we continue to be ahead of the market when it comes to sourcing products and helping our partners build their brand.
“It has been a pleasure working with XR Brands and FixSation over the last twelve months. Both companies offer fantastic products that consumer’s love, which makes our job easy. They deserve the success and to win such a prestigious award for all of their efforts.”
Both FixSation and XR Brands’ products are available exclusively through Planet Earth, current holders of ETO’s Best Adult Pleasure Products Distributor and the Erotixxx Award for Best Product Assortment.
For more information on Planet Earth and to place your order for the Verspanken male masturbator, contact Planet Earth on +44 (0)1924 333 320 or email sales@planetearthwholesale.com. You can also connect with Planet Earth via Twitter @PlanetearthUK and Facebook www.facebook.com/PlanetEarthWholesale
Planet Earth has emerged as one of the top contenders for the International Wholesaler of the Year Award, which will be announced at January’s XBIZ Awards ceremony in Los Angeles, California.
The nominees have been shortlisted down to just five companies, an indication of Planet Earth’s huge success in 2012, which has already seen the company scoop two awards for its product range – first the 2012 ETO Award for Best Adult Pleasure Products Distributor Award, which was followed by the 2012 Erotixxx Award for Best Product Assortment.
2013s XBIZ Awards show will see the stars come out once again and is set to be hosted by international adult megastar Tera Patrick, the only woman in history to be featured on Playboy and Penthouse covers simultaneously.
Speaking about Planet Earth’s XBIZ nomination, Louise Boote, Managing Director for Planet Earth, said: “Receiving a nomination for the International Wholesaler of the Year Award is a big boost to the company and tops off our year. 2012 has been a year of expansion, not just in our product catalogue but in the territories we serve. Our US operation has grown in stature and is a major part of our strategy in the next 12 months as is continuing to expand our relationships within Europe and Australia.
“Every company in the business wants to be recognised by a prestigious brand like XBIZ and just getting nominated is a phenomenal achievement in itself. We owe our staff a huge debt of thanks for pulling together and making this such a great year – and thank our customers for their continued support.”
This year the Planet Earth catalogue has expanded to include a further 100 products, which includes exclusive deals with brands such as Ouch! Deluxe, Shy, Nomi Tang, Bodywand, FixSation, Petits JouJoux and the Ultimate range.
In addition to Planet Earth’s distributor nomination, its worldwide-exclusive Pink Daisy brand has also been nominated for a XBIZ Award in the category of Sensual Bath & Body Product of the Year.
For more information about Planet Earth’s award-winning catalogue, contact Planet Earth on +44 01924 333 320 for the UK/European office, 1 855 787 5555 for the US office, or email sales@planetearthwholesale.com