The Reusable CUP Goes Premium: Introducing the New PREMIUM TENGA AIR-TECH
13.08.2026 | Tokyo, Japan – Japanese pleasure brand TENGA introduces the PREMIUM TENGA AIR-TECH, the latest evolution of its reusable AIR-TECH Series – available from August 15. Designed exclusively for overseas markets, the new model combines upgraded premium materials with TENGA’s signature hourglass-shaped reusable design, creating a product that delivers dynamic stimulation while remaining easy to grip, clean, and reuse to deliver its most comfortable AIR-TECH experience to date.
Built for users who value both performance and longevity, the AIR-TECH Premium features a newly developed high-density elastomer that provides a softer, richer feel while maintaining the dynamic stimulation that defines the series. Together with its reusable design and easy maintenance, the AIR-TECH Premium offers a premium pleasure experience designed for repeated use.
A Reusable Evolution of the TENGA CUP
The AIR-TECH Series was developed as the reusable counterpart to TENGA’s iconic CUP Series, bringing the same attention to stimulation and ease of use into a product designed for repeated enjoyment. Combining TENGA’s unique construction with an innovative airflow structure and a removable inner sleeve, the AIR-TECH Series delivers a unique balance of comfort, stimulation, and practicality.
Just as the PREMIUM TENGA ORIGINAL VACUUM CUP elevates the original disposable CUP with richer materials and a more refined experience, the AIR-TECH Premium represents the next step for the reusable AIR-TECH lineup, featuring a newly developed high-density elastomer, it offers a softer, more luxurious feel.
Premium Materials, Everyday Practicality
Like the rest of the AIR-TECH Series, the PREMIUM TENGA AIR-TECH is designed for repeated use with minimal maintenance.
The AIR-TECH Premium features a removable inner sleeve that can be easily separated from its outer case, making cleaning and drying simple after every use. This helps maintain hygiene while extending the product’s lifespan, making it an ideal choice for users seeking a reusable alternative without compromising convenience.
By combining premium materials with practical usability, the PREMIUM TENGA AIR-TECH is equally suited to experienced users looking for a more refined reusable product and newcomers seeking an accessible introduction to premium self-care.
Rika Adachi, Global Marketing Manager for TENGA, says: “The AIR-TECH Series was created to offer a reusable alternative to the TENGA CUP while preserving the comfort and quality people expect from our products. With PREMIUM TENGA AIR-TECH, we wanted to bring the same philosophy behind our PREMIUM TENGA CUP range into a reusable format, delivering a softer, more luxurious experience that users can enjoy again and again.”
Availability
The new PREMIUM TENGA AIR-TECH will be available from August 15, 2026 via the TENGA B2B STORE
