Sportsheets Products Featured in UK’s Selfridges Department Stores

14.11.2014 | London, Great Britain – Sportsheets have teamed up with luxury erotic lifestyle specialists Box of Grey, to create an excitingly risqué box for Selfridges & Co the United Kingdom based high-end retail giant.

Grey for Selfridges’ offers a portable playroom of leather accessories and toys in a grey bronze-edged flight case and features one of Sportsheets flagship products, the “Spread the Love Bar”. The Spread the Love Bar allows a woman to spread her wings and explore new desires with a rigid 15 inch nylon covered bar. It features four attached adjustable cuffs to accommodate both wrists and ankles.
Selfridges has four locations with its largest being its flagship store located on London’s Oxford Street. The Oxford Street location is the second largest department store in the entire United Kingdom after world renowned Harrods. The upscale department store is known for carrying some of the most luxurious brands on the market today including Alexander McQueen, Roberto Cavalli, Valentino, Saint Laurent, Burberry, Givenchy, Armani, and hundreds of other high-end brands.
According to Emma Pake, Lingerie Buyer for Selfridges, “In the past few years, the spotlight has well and truly been shone on bedroom playfulness. For us as retailers, it’s a fantastic opportunity to showcase a part of the lingerie industry that’s no longer a dirty little secret. Box of Grey has given us a means of doing that in a beautiful, really considered way. This is a true luxury product.”
“The Box of Grey kit that Selfridges has designed and is now selling is truly an amazingly beautiful product,” claims Julie Stewart, President of Sportsheets International. “Sportsheets has been a leader in BDSM and Fantasy Lifestyle products in the US for over 22 years and we are continuing to spread our reach to other foreign markets so people all over the world can enjoy our catalog of over 400 products that focus on Keeping Couples Connected. To actually see one of our products included in such a high-end luxury kit from one of the most esteemed and well known retailers in the world is such an honor. The kit is beautiful in every way and to see a Sportsheets product included in their package truly takes my breath away.”
The Box of Grey is currently available in Selfridges, Oxford Street, London as well as on their website and retails. For more information on Sportsheets, visit their Official Website.