California Exotic Novelties honored at ANME
16.07.2014 | Los Angeles, USA – California Exotic Novelties was honored with the StorErotica Award for Marketing Campaign of the Year for the Coco Licious Collection at the ANME . Additionally the company that offers Something for Everyone wowed ANME attendees with the introduction of the Vivid Raw Collection.
Vivid Entertainment and California Exotic Novelties presented a well-received collection of lifelike products. ANME attendees were invited to feel the difference that Pure Skin material makes in this line of dolls, strokers, masturbators and life-sized pieces. An unprecedented one-year warranty on all Vivid Raw products means that distributors, retailers and the consumers can trust this lifelike line of toys.
To celebrate the line, Vivid Radio on SiriusXM 102 broadcasted from CalExotics’ booth. Steven Hirsch and Susan Colvin, along with customers, Vivid girls, and other special guests, went on the air to discuss Vivid Raw toys and other products from California Exotic Novelties.
Susan Colvin, President and CEO of California Exotic Novelties, says, “This year’s ANME Show was the best ever! We had record-breaking crowds and there was so much vitality and enthusiasm in the air – it was exhilarating!” “Everyone loved our new collections and products. Highlights include Aluminum Heat Wave, Impress, Packer Gear, Passion Pals, and Power Play which are all new collections. They also loved the additions to the Apollo, COLT Gear, Dr. Joel and Scandal lines. Oh, and of course I can’t forget Vivid Raw, which nearly stole the show!” adds Jackie White, Vice President of California Exotic Novelties.
In addition to an enthusiastic reaction to the new products, California Exotic Novelties also made an impact during the StorErotica Awards. In recognition of the Coco Licious Collection, which has been making headlines around the globe and has garnered over a 90,000,000 unique views across news and social media channels, the company received the Best Marketing Award.
Desiree Duffie, Director of Public Relations for California Exotic Novelties, says, “The marketing and promotion for the Coco Licious Collection was a huge team effort. We worked closely with Coco’s management and public relations team to create a big impact with the media, a celebrity-packed launch party in New York, and numerous personal appearances. Thank you so much to our distributors and retail partners who helped support our marketing efforts by hosting Coco events – East Coast News, Eldorado, Williams Trading, Nalpac, Déjà vu, Castle Megastores, Good Vibrations and many others helped promote this fantastic collection!”
Al Bloom, who recently retired from California Exotic Novelties, was also honored with the Lifetime Achievement Award. Bloom was unable to attend, however he received a standing ovation when his name was announced, and Susan Colvin accepted in his place.
Colvin adds, “Thank you to Kris Kay and the entire StorErotica team for a wonderful awards show that was lightning fast! Also we’d like to extend a big thank you to Val Vizmanos and her ANME team for once again creating a spectacular event. Everyone did a fabulous job!” For more information about California Exotic Novelties and the new collections, visit www.calexotics.com.