Allure launches Adore for its 25th anniversary


06.04.2018 | Mississauga, Ontario, Canada – Allure Lingerie celebrates its 25th anniversary as a leading trend setter in the intimate apparAdore Leiael industry with the launch of its new line Adore by Allure.

Adore is intoxicating high fashion lingerie & nightwear that is the culmination of creating glamorous seduction by combining lace, sheer, sequins, tulle and wet look in 26 unique creations that hit the sweet spot between tease and show. Adore is redefining the perception of lingerie as being only worn ‘sometimes’ through its styles that easily traverse from the boudoir to nightwear by layering with other outfits in your closet. These decadent lingerie pieces enhance your every look and mood, making you look breathtakingly sexy and fabulous.

Adore is inspired by the woman who knows that she is the center of attention, the one who exudes sexiness and drama in all that she does and is the ultimate style icon of her life. The woman who wears Adore doesn’t need a reason to wear lingerie; she wears it just because she feels like celebrating every moment. She is complicated and chaotic, but is always sexy.

Adore will be unveiled at the Altitude Intimates Show in Las Vegas April 17-19th 2018, with a spectacular fashion show.