31.03.2015 | Delmenhorst, Germany – The International Lingerie Show is taking place in Las Vegas and Sign Magazine is bringing some impression to its readers.
 


 
The International Lingerie Show (ILS) is in full swing- A lot of internationally well-known distributors, wholesalers and manufacturers from the industry have come to join the trade show and to show what they have got in store for the markets worldwide. Patrick Mallaise, Director of Sales and Marketing of Sign Magazine, is in place to meet our business partners. Some of the impressions Sign Magazine wants to share with its readers can be seen in the video in our gallery.



30.03.2015 | Broomfield, Colorado, USA – Eldorado is getting revved up for the Spring International Lingerie Show being held at the Rio hotel and casino in Las Vegas. Renowned sexologist Megan Andelloux, Executive Director of The Center for Sexual Pleasure and Health (The CSPH) will be in Eldorado’s booth during the show to talk to customers about her top pleasure product picks.
 


 
Megan is the founder and director of The CSPH, an organization dedicated to reducing sexual shame, challenging misinformation, and advancing the field of sexuality. She is a board certified Clinical Sexologist who has spoken at over 175 institutions of higher education and 50 medical establishments since 2009. Megan has delivered her dynamic programs multiple times to customers and store owners at Eldorado’s in-house events.
 
“The Center for Sexual Pleasure and Health recently partnered with Eldorado to create a way to give sexuality retailers the information they need to best advise their customers on which products to use to have the best sexytimes possible!” says CSPH’s Megan Andelloux. Megan, CSPH’s Executive Director, and Kira Manser, Program Manager, will be in Eldorado’s booth to showcase Megan’s top toy picks, featuring items from Je Joue, Sportsheets, We-Vibe, Spareparts, WetForHer and more. They will be explaining the benefits of using sexual enhancement devices from a pleasure and health perspective, and talking about how to lead conversations with customers to find them the best products for their needs.
 
In addition to Megan Andelloux speaking in the booth, there will be numerous manufacturer reps that will be available in Eldorado’s booth throughout the show. The International Lingerie Show is being held from March 30-April 1. Eldorado will be showcasing over 180 manufacturers in its expansive booth. Stop by and see The CSPH’s Megan Andelloux and many other manufacturer reps in booth 347-550.



27.03.2015 | Chatsworth, California, USA – Pipedream is teaming up once again with their top distributors for next week’s Las Vegas International Lingerie Show.
 


 
The manufacturer will continue the anticipated debut of the Kendra Sunderland Collection, with the Library Girl herself in-person on Monday for signings and selfies. The manufacturer will also showcase their hottest new lines including Fetish Fantasy Shock Therapy, the all-silicone Crush vibrators, American-made PVC King Cock, USB-powered iSex, and the hardcore Bonnie Rotten Collection.
 
kendraProducts aren’t all the manufacturer is proud to introduce – Chris Armstrong, Pipedream’s newest sales exec, will make his Dream Team debut at the show. “The intimate environment that ILS offers will allow us to spend quality time with our customers,” explained Armstrong. “I’m very excited to continue our successful relationships with all of our distributors, and we want to thank them for their continued generosity.”
 
ILS is the nation’s largest B2B lingerie show, hosted at the RIO Hotel from Monday March 30 to Wednesday April 1. Pipedream’s sales team and Kendra Sunderland will be on-hand to support all major distributors. To find out more, check www.pipedreamproducts.com.



26.03.2015 | Huntington Beach, California, USA – The time of year has come when the Novelty Industry’s biggest movers and shakers head to Las Vegas for the International Lingerie Show (ILS Show). The expo which is held at the Rio Convention Center happens twice a year and retailers from all over the US as well as abroad gather to see the latest in Lingerie and Adult Novelties.
 


 
Primarily, the show floor is mainly filled with Adult Novelty Distributors as opposed to Manufacturers; however, manufacturers typically send out their reps to assist distributors at their booths to educate retailers on their newest and latest product lines.
 
Sportsheets has announced that a number of their sales reps and upper management will be in attendance at the show working at a number of their customer’s booths educating not only retailers, but also distributor’s sales reps on their latest product lines and how to effectively market and sell them.
 
“ILS has always been a great show for us,” claimed Emily Silva, Sales Specialist for Sportsheets International. “There is always foot traffic and a lot of customers in attendance checking out what’s new in the marketplace and what they can add to their stores. We are also very grateful for the relationships that we have with our distributors so it is very important for us to go out there and help ‘man’ their booths and show them that they have our support. We aren’t a company that just ships them product and says good luck. We try our best to assist them in marketing and merchandising and that’s why Sportsheets has grown every year since we first launched 22 years ago.”
 
“With the huge buzz from the Fifty Shades of Grey movie, we have seen a big surge in sales throughout the last couple of months,” added Sportsheets Executive Administrator and Marketing Joanne Queenin. “Even a month after the movie release we are still seeing large volumes of sales on our entry-level to advanced products and we’re anticipating the sales to only grow as the movie moves out of theaters and onto other media platforms like online streaming devices and pay per view. We are very excited to see how the success of the movie will play out at ILS.”



24.03.2015 | Van Nuys, California, USA –Baci Lingerie looks forward to their semi-annual exhibition at the International Lingerie Show (ILS). Featuring the latest trends in apparel and novelty, ILS is a fixture in Baci’s trade show circuit, and takes place later this month March 30 through April 1 in Las Vegas, Nevada.
 


 
baciNew items from the White Label line of sultry packaged lingerie make their tradeshow debut at ILS booth #203. In a variety of titillating textures that look as arousing as they are to the touch, the new SKUs feature daring boudoir-style items like waspies, garter belts, night dresses, and more. Helle Panzieri, International Sales Director for Baci Lingerie, said “The juxtaposition of romance and sensuality in the design of the new White Label release really points to the spirit of Baci Lingerie. Baci strives to create beautiful, evocative pieces that inspire women to express every part of themselves.”
 
XBIZ’s Lingerie Collection of the Year After Dark Hosiery by Baci will also be shown at booth #203, along with Masq, Dreams Bedroom Costumes and Hosiery, and new and bestselling items from White Label. Baci’s male intimates line, Envy Menswear, will exhibit at booth #203 its first release of 11 new styles with a live fit model: the face of the brand Ajdin Sefer aka “Mr. Envy.” Featured in the new product images, “Mr. Envy” will allow attendees to connect with the new styles.
 
Panzieri continues, “It is always a joy to return to ILS, where we have the opportunity to strengthen and fortify sales plans with valued customers, as well as generate new business. We hope to see everyone there!” For more information, have a look at www.baci.com.



23.02.2015 | Broomfield, Colorado, USA – Eldorado, is in the midst of its February Facebook promotion, VIP Spring ILS trip.
 


 
With the Spring International Lingerie Show approaching at the end of March, Eldorado has developed a promotion on the company’s Facebook page to give customers a VIP experience at the spring show.
 
Customers and fans can caption the photo of Eldorado founder and CEO, Larry Garland, at the top of the Facebook page for a chance to win a VIP trip to Spring ILS. Each winner will receive flight, hotel, guest passes, and a VIP dinner with Eldorado and System JO! Each winner will ALSO receive an Escante gift basket (worth $300 retail value) and meet and greet with them at their booth during the show!
 
Fans can comment through February for a chance to win. Two winners will be selected on February 27. For more information and to enter to win, visit Eldorado’s Facebook page, www.facebook.com/EldoradoTradingCompany.



31.03.2014 | Las Vegas, Nevada – California Exotic Novelties brings Coco to Las Vegas: To introduce her toys to retailers at the International Lingerie Show, Coco will appear in the Eldorado Trade Show Booth from 1pm to 3pm on Tuesday, April 1st. Then that evening, Coco will make her first public appearance to celebrate her toy line at the Déjà Vu Adult Emporium.
 


 
Coco says, “The release of the Coco Licious Collection has been absolutely exhilarating! Everyone loves the toys. I’m looking forward to meeting retailers in the Eldorado Booth during the International Lingerie Show and can’t wait to show fans the products at Déjà Vu’s Adult Emporium.” Susan Colvin, President of California Exotic Novelties: “We’re proud to bring Coco to Vegas. She was so much fun to have at the July ANME Show, that we were thrilled when our friends at Eldorado offered to host her in their booth during ILS. And then to add icing to the cake, the gang at Déjà Vu’s Adult Emporium collaborated with us to bring Coco to their store! Coco is going to be a busy girl, and we hope members of the industry and media get a chance to see her at either event.”
 
“I am thrilled to have Coco appear in the Eldorado booth at the International Lingerie Show. We are very excited that she will be on hand to promote her fabulous new line brought to us by Cal Exotics,” says Larry Garland, CEO of Eldorado. For more information about the Coco Licious Collection from California Exotic Novelties, visit www.CalExotics.com, or go to www.CocosWorld.com.
 



25.03.2014 | Huntington Beach, California, USA – Sportsheets is sending its top sales representatives to the upcoming International Lingerie Show to help distributors showcase its latest releases and top sellers. With new additions to the soft bondage and fantasy category, as well as updates to the internationally renowned Sex In the Shower line, Sportsheets will rotate among its distributors’ booths to provide one-on-one product demos and support to inspire an even more productive spring sales season.
 


 
Sportsheets Sales Manager Cheri Curry-Poe, Customer Product Specialist Emily Silva, and Senior Sales Representative Vince Dominguez – the latest addition to the team – will make themselves available to assist with answering customer questions and promote the brand’s unique offerings. On display will be the new sophisticated look of Sportsheets Premium, hanging cohesively alongside the sultry Sex & Mischief collection, to show retailers how to merchandise the two award-winning couples-oriented brands together for optimal sales results.
 
Most exciting is the release of Sportsheets’ Red Lace Corsette Strap-on, a fully adjustable harness constructed in plush red lace fabric and featuring a sexy lace-up behind. Other popular highlights will be the latest additions to the Sportsheets crop collection, including the glittery Thriller Crop with a crystal-encrusted handle and the Crystal Whip, featuring two strands of clear crystals strung among its faux leather tails for a teasing sting.
 
Sex In the Shower will take the stage with its new mainstream-friendly packaging, providing retailers with the option to display the couples-friendly brand in more modest areas of their storefronts. An ideal crossover product line, new Sex In the Shower items include the Water-proof G Spot Vibrator, Masturbation Sleeve and soft bondage accessories, including a Suction collar, thigh cuffs and handcuffs.
 
“We are dedicating the spring International Lingerie Show to distributor support, providing a direct resource for product details and related sales information by having Sportsheets staff on-hand,” Sportsheets President Julie Stewart said. “And we’re happy to introduce at ILS our newest sales team member, Vince Dominguez, who brings more than two decades of experience in the personal health and beauty fields. We want to thank our committed distributors for their support and we are pleased to have this valuable opportunity to collaborate with our customers!” For more information about Sportsheets, visit www.sportsheets.com.
 



04.03.2014 | Broomfield, Colorado, USA – Reality star, model, designer and author Coco will be appearing in Eldorado’s booth at the Spring ILS tradeshow. She will be there to promote her new line of pleasure products, Coco Licious, produced in collaboration with top pleasure products manufacturer, California Exotic Novelties.
 


 
“During that first meeting Coco stressed how important it was for the line to appeal to women. It was her idea to make the toys something girlfriends want to share, to talk about, and to confide in each other about. She wants the products to be things to help women discover their sensuality and open up about their inner passions. Like CalExotics, we share a similar goal to help educate women and couples about sexual health and wellness,” says Susan Colvin, President and CEO of California Exotic Novelties.
 
The Coco Licious line consists of 12 products including a compact vibe, a massager disguised as lipstick, and newly designed rabbits. Coco worked closely with Susan Colvin and the team at CalExotics to design the line. The collection was designed with empowering women and couples in mind. The Coco Licious Collection is scheduled for a March 2014 release.
 
“Eldorado is excited to pick up this line from a great manufacturer and endorsed by a strong female celebrity who empowers women!” says Eldorado CEO, Larry Garland.
 
Coco will be in the Eldorado ILS booth on April 1 from 1pm to 3pm for a photo op, to sign autographs, and to promote the new line. Contact Eldorado’s sales department at sales@eldorado.net for more information.