Congratulations to the two winners of our raffle. There was a record number of registrations at the pjur stand this year, and therefore the lottery wheel was brimful on both days.

It has become a tradition that pjur raffles off two iPad’s at the eroFame trade convention. Several hundred participants seized the opportunity to register, and at 18:00 on Wednesday and Thursday, they flocked to the pjur stand with their ticket number. After all, the winner had to be at the stand in person, and with his ticket, to get the new iPad 3 Wi-Fi+4G/16GB.

There was great excitement when the winners were announced, especially on the second day, when a second number had to be drawn because the original winner didn’t step to the fore in time. But, just like last year, a great many of the 3,200 participants of the trade show had gathered at the pjur stand, so a new winner was found quickly.

This year, Dame Fortune smiled upon two members of the California Exotic Novelties team. Our lady luck drew the numbers of Lupe Martinez and Austin Ferdinand.

CONGRATULATIONS on winning your new iPad!

We would like to thank everybody for participating in such great numbers. It has become hard to imagine eroFame without this GET TOGETHER at the registration and the raffle at the pjur stand, and it is a fun during the event. Therefore, chances are that we will continue with our sweepstakes next year. That said, pjur also raffles off prizes outside eroFame, so it pays off to visit us. The next raffle is already in the pipeline!



In the middle of the hall everybody found the big “Shots House”.  Beautiful designed with banners and TV’s  on the outside and cozy from the inside. Shots displayed a big assortment on the fair (over 500 new and existing products). That was also the reason of success for Shots, “when you combine a nice environment for customers to sit down and have a chat and a drink together with a clear product display, customers feels relax and can compare products very good. You cannot sell products anymore without any samples; the quality/colors and variety is necessary for the customers in their decision making process.”

The Shots Team won three award on the Show. Off course one for their worldwide well-known Shots Media Party in the category “Best Industry Event”. The creative in-house designed brand S-line won an award for “Best Product Line Category Gifts & Gadgets”. And last but not least Evolved Novelties won the award “Best Product Line, Category Love Toys”.

The big successes for Shots this year are booked on their brand Ouch! The new line of luxury whips/crops and paddles together with the new assortment handcuffs. “We try to make a difference in designing toys, it is always very nice to see a good result after so many months working on launching such a big release as we did now”. Shots want to thank everybody for visiting their stand. For more information: www.shotsmedia.com / +31 (0)487519333 / info@shotsmedia.nl or contact your account manager.



Susan Colvin, President and CEO of California Exotic Novelties, the global leader of innovation in adult novelties, and of the luxury pleasure product company JOPEN, is honored with the EAN Erotixxx Award for Business Woman of the Year.

“Susan Colvin sets a stellar example as a business person in the novelty industry.  Her dedication and vision has created one of the most respected and largest novelty manufacturers, California Exotic Novelties, as well as the popular luxury company, JOPEN.  We’re thrilled to bestow the Business Woman of the Year to her,” says Huda Najebzadeh from EAN Magazine.

A pioneer in the novelty industry, Colvin was the first woman to own and operate a major manufacturing company.

“Susan’s hands-on commitment to her business is what sets her apart,” explains Jackie White, Vice President of Sales for California Exotic Novelties.  “She’s the hardest working woman in the industry and it shows.  Susan is involved with every aspect of California Exotic Novelties’ operation, from product development to sales, from logistics to marketing; her personal touch is what makes her so incredibly deserving of this honor.”

The award recognizes excellence in business and is bestowed to leaders who embody commitment and dedication to the industry.  It was presented to Colvin during the 2012 eroFame Show in Hanover, Germany.  This is the second year in a row that Colvin has won the esteemed accolade.

“In a corporate environment dominated by men, Susan clearly stands out not only as a successful and savvy business woman, but as a successful and savvy business person,” says Al Bloom, Director of Marketing for California Exotic Novelties.  “It is no accident that California Exotic Novelties became the number one novelty company in less than 20 years.  Her keen business skills, unwavering dedication, and impeccable business ethics are what earned her this honor.”

“I’d like to thank Matthias Poehl, Huda Najebzadeh, and the entire EAN team for this wonderful recognition.  I’m honored to be the recipient of the EAN Erotixxx Award for Business Woman of the Year,” says Colvin.  “Being a woman in this industry presents a lot of challenges not found anywhere else.  To all of those who’ve shown support over the years, thank you for believing in me!  I’m very touched and appreciative.”

See more about California Exoic Novelties on www.calexotics.com



The Screaming O®  is set to unveil a selection of new product series as part of its top-selling Screaming O and award-winning Studio Collection™ lines at the upcoming eroFame Show Oct. 3-5 in Hanover, Germany. The expanded product collections feature new innovative mini vibes and “sexcessory” designs with matching merchandising kits customizable to fit every international retailer’s unique needs.

“The Screaming O is dedicated to promoting the brand’s trademark fun and flirty attitude while expanding our reach within the European market, and these new product debuts and merchandising plans were designed to leave a lasting impression,” The Screaming O partner Keith Caggiano said. “The team looks forward to connecting with our supporting distributors and retailers overseas and showcasing our latest product and promotion innovations!”

The Studio Collection of sexcessories cleverly disguised as cosmetics has expanded with three new additions as part of every woman’s makeup kit and stylishly fashioned into an object of her desire. A new informational slatwall plan-O-gram and high-impact signage designs also will share the spotlight at The Screaming O booth.

The Screaming O’s namesake collection will feature new innovative vibe designs and merchandising opportunities that will keep men, women and couples coming back for more.

The dynamic booth design will feature brand new countertop displays and slatwall plan-O-grams that highlight the Screaming O and Studio Collection product lines making it even easier to convert curiosity into sales. With product descriptions and clearly labeled categories on each unit, consumers can shop smart, buy happy, and head home excited.

“We’re focused on adding new products and merchandising methods to enhance the consumer experience,” Caggiano said. “We strive to create fun, lively products with matching marketing tools that our fans and supporters around the world have come to expect from us, because ‘It’s Always More Fun With a Screaming O!’”

The 2012 eroFame Show is a B2B trade convention scheduled Oct. 3-5 in Hanover, Germany, at the EXPO Fairgrounds. For more information, visit http://www.erofame.eu/en.

For more information about The Studio Collection, visit http://www.screamingostudio.com/.

For more information about The Screaming O, visit http://www.thescreamingo.com.

For updates and details, check out The Screaming O’s Facebook page for the latest sexy news: Facebook.com/ScreamingO.



Following a very successful year, BMS Factory is excited to show off a few products from its 2013 lineup at this year’s eroFame in Germany.

This year, event goers will be shown the brand new Ultimate Personal Shaver system by Swan. The new shaver has been completely redesigned from the previous version to offer a complete an all-in-one kit that is for intimate shaving, but that can also be used on any other part of the body. Two versions of the shaver will be offered: a white and pink version for women, and a black one for men. As well, in addition to the attachments they share in common, each has an attachment best suited to the gender.

Also launching will be 3 new Swan products. Inspired by the Swan Royal, one of the Swan collection’s best-selling designs, customers will now have more choice than ever before. The new Swans offer a completely waterproof design with a rotation and vibration running through a new array of pulsating sensations.

Both of these product launches are based on some of BMS’ top selling brands, so it is suggested that you contact your distributor to enquire about product allotment.

For more information or to see these new products in person for the first time, please visit BMS Factory at eroFame from October 3rd – 5th in booths 55 & 99 or go to http://www.bmsfactory.com/



Shots Media breaks internal record after record. Each month they are expanding and growing as they never did before. The result: a big, fat, new and exciting catalogue. The biggest catalogue they released in the company history. “It was hard work for everybody, but very proud at the result”, Oscar Heijnen, owner from Shots Media explains.

At the eroFame (3rd -5th October in Hanover) Shots Media will present more than 150 new toys. In that new release you will find a variety of: improved toys/ new Pharmaceutical products/ innovative toy solutions and many more. The biggest release of Shots will be a broadening of the brand Ouch! (the popular fetish/bondage assortment from Shots). The reason for the expanding of this brand comes from the feedback of customers. Hein Schouten (account manager UK Shots Media) explains, ”Customers are asking for more Ouch variety, they experienced the success of the brand and wanted to have more. It is a combination of good quality for a good price.” The Ouch! range will offer products in all different price ranges. From cheap handcuffs displayed in a innovative packaging up to high end whips and slave collars in packaging you never seen before.

The most popular brand from Shots is their own brand Shots Toys. “It seems that it doesn’t matter what kind of Toy we design for Shots Toys, it is always a success”, Oscar explains. In the new release on the eroFame they will present new Geisha Balls/ new remote control eggs/ improved Twizzle Triggers and many others. Shots Media will also expand their number 1 brand with an innovative vibrator/ brilliant designed cockrings/rechargeable eggs, Bullets and many more. The most exciting new product of the Shots Toys line has to be the 10-speed remote control G-Spot Egg that is available in 5 colors and 3 sizes. A lot of other new toys will be showed at the Erofame. You can see them all in stand 43.

Shots was already busy for more than a year with their new project “Pharmquests”. This part of the company gives  solutions for all matters in pharmaceutical products. The business is growing for Shots. They take care of private labeling projects all over the world on Lubricants/ Pills/ etc. At the eroFame they will show a new assortment of lubes, pills and creams. For the erotic industry as well as for the mainstream.

The brand Touché already had a facelift last year when Shots switched from a black package to a white one. This helped the brand a lot. It is becoming more fresh/clean and elegant. Toys available in all different colors will give the stores a bright look on the wall. Also Touché contains a big new release of their high end products. Touché will come out with a complete line of lubes, creams and oils, packed in a beautiful and elegant bottle from brushed metal and full foil packaging.

Last but not least; the brand S-Line. The creative brand that keeps surprising the industry. This year they come out with new funny boxers specially designed for women. Also the beasty toys family will get two new brothers: the bad bull and the barbaric bulldog. More funny but serious love rings. So a big new assortment, all bundled in a new catalogue. Come and see Shots Media at the Erofame (stand 43).

Click here for the new catalogue: http://www.shotsmedia.nl/catalogue2013/

Contact your account manager for a printed version!



California Exotic Novelties, the world’s largest and most respected pleasure product manufacturer, gears up for the eroFame Show taking place at the EXPO Fairgrounds in Hanover, Germany, October 3rd through 5th.  On the agenda is an array of website enhancements, new collections, and California Exotic Novelties’ renowned merchandising support; all presented in a stunning new trade show booth specifically designed for eroFame.

Susan Colvin, President and CEO of California Exotic Novelties, says, “We’ve worked closely with Huda Najebzadeh and her team to create a spectacular booth.  I can’t wait for everyone to see it!”

New website enhancements include the official rollout of the Where to Buy Section.  This area allows consumers to search for retail locations near them when they visit the California Exotic Novelties website.  Retailers are invited to register their locations so that the marketing channel comes full-circle.

Jackie White, Vice President of Sales of California Exotic Novelties, says, “The Where to Buy Section gives European retailers the opportunity to tap into our web traffic.  Being driven by our online community Club CalExotics, and other SEO marketing, it connects consumers with retail locations so they can make a purchase.  As a retailer it’s easy to sign up, and we have helpful staff available at the show, and in the office, to assist anyone with questions.”

The California Exotic Novelties website also features new multi-language translations for global customers.  Over 60 language options are now available with the simple click of a button on the website.

Multiple languages are also available on California Exotic Novelties packaging, including: English, French, German, Spanish and Russian.

Some of the new collections being presented include Body & Soul, E.V.A., Girl Next Door, Posh and Power Stud.

Body & Soul is based on the idea that the entire body and soul is connected to one’s sexual wellbeing.  It consists of ergonomic, luxurious toys, some with an intriguing silky-soft, metallic finish that must be seen to be appreciated.

E.V.A. is a slender, flexible, sleek vibe with seven pulse-pounding functions of vibration, pulsation and escalation.

Girl Next Door, or G.N.D. strokers, are soft, tight, life-like masturbators made out of PureSkin to replicate the fantasy of being with the girl next door.

The Posh Collection is a line of fun and flirty toys in vibrant pink, blue, orange and purple.  The clean, white packaging is augmented with a tactile pattern and is intended to make a striking impact on the store shelf.

The Power Stud line includes all-time favorite shapes and styles, with a modern twist.  Available in pink, black and purple, the Power Studs are made to please.

“Our newest collections are a must-see during the eroFame Show,” says Angela Mustone, International Business Development Executive for California Exotic Novelties.  “Please come to our booth, take a tour of our latest products, and get to know us a little better.”

California Exotic Novelties also enhances several existing collections.  A major highlight is the Black Label Jack Rabbit.  To celebrate the anniversary of the Jack Rabbit—the best-selling toy of all time—the CalExotics design team issues this must-have collectible.  It comes as a rechargeable unit, and a battery-powered edition.

COLT, Dr. Joel Kaplan, Dr. Laura Berman, and Shane’s World also have new and exciting products.  As well, there’s new Platinum Edition Butterfly and Bunny Kisses, Silicone Love Riders, LUXE, Lia, and many others.

“Plan-o-Grams and other merchandising tools will once again be a huge part of our eroFame Show presentation,” says Colvin.  “We’re a company known for offering premium customer support with our ‘Dedicated to You’ motto.  We can’t wait to help our European partners succeed!’

California Exotic Novelties’ booth will be in Hall Two, Stand number 44.



Mister B will be present at the Erofame trade show for the third consecutive year. This year the stand will be bigger than ever, 100m2 turned into a fetish playground. Customers will have the opportunity to see, feel, test products and place an order. A new tool will be introduced, which will ensure that a visit to the stand becomes a smooth and pleasurable experience, and that your orders will be processed a lot faster. Mister B will be present at Erofame in full force, with a crew of 8 persons. This is the perfect opportunity to showcase what Mister B stands for, to meet old friends and to make new ones. There will be special discounts that apply during the tradeshow days – visit the stand for more information.